News Industry Insights

KDKA-TV2  reporter Amy Wadas, a 2004 CVHS graduate, visited Mr. Ackermann’s Video Broadcasting classes on October 28th to share an insider’s view of the television news industry.

Foremost in her message, Ms. Wadas told students that the industry is very competitive and those interested in pursuing broadcasting as a career could look forward to receiving low wages in remote markets until they establish themselves.

“It’s not a glamorous profession,” Wadas told students. “You can look forward to carrying your own equipment, and filming and editing your own packages. You can also look forward to working unusual shifts as well as working weekends and holidays.”

Following her graduation from Penn State University in 2008, Ms. Wadas worked as a producer in small market Wheeling before receiving promotions to reporter and eventually anchor. After a stop in mid-market Cincinnati, Ms. Wadas secured a position reporting for KDKA’s morning team.  Though she jumped at the opportunity to return to work in her hometown, she continues to grind at her chosen profession.

“A typical day starts for me with a 2 am wake-up call,” she said. “We’re on the air between 4:30 and 7:30 am and I do about nine live cut-ins to report on my story for that day. The rest of the morning is spent advancing the story, shooting more video and re-cutting the piece for the noon news.”

Ms. Wadas also discussed how markets are rated by population, typical contracts in the nascent years of a broadcasting career and the rising importance of social media in the news industry.

“Web and social media are becoming a big part of gathering and disseminating news,” she said. “We increasingly use the web and social media for everything from posting stories to mining for background information, generating story ideas, and developing contacts.”

Ms. Wadas shared tips on creating a demo reel, which is basically a video resume featuring past pieces and packages that a reporter has produced, and showed her own reel to the classes.

“It’s a very competitive and demanding profession, but the rewards are there for those who work at it,” Wadas told the class.

Asked if she had ever messed up on the air, Wadas laughed and said, “With all the live reports we do, it’s inevitable.  Everyone who does this for a living has [messed up]. Mostly you try to play it down and move on.”

Super Bowl Success

The Super Bowl is one of the most highly anticipated sporting events of the year. With an average of 111.5 million viewers tuning in to watch the big game, many consider the Super Bowl to be the peak of their career.

Although this opportunity seems to be the pivotal point of most people’s careers, for CV alumna – Hannah Biondi – the Super Bowl was only the beginning. In February 2014, she had the chance to intern with the National Football League’s Super Bowl XLVIII Public Relations Team.

After graduating from Chartiers Valley in 2010, Hannah was originally an education major at Penn State. However, she later discovered her passion for communications while working in the Communications Departments for Penn State Football and with Penn State’s Dance Marathon, THON.

“I loved all of my communications jobs and decided to switch [majors] because it seemed to be a better fit for me.”

As for Hannah’s opportunity to work with the NFL, she says it began with networking followed by an extremely competitive application process prior to being selected as an intern.

After earning her spot on the NFL’s team of interns – among two other PSU students – Hannah’s responsibilities included working at the Communications Help Desk and Radio Row, assisting with the Pepsi Super Bowl Halftime Show Bruno Mars press conference and working auxiliary press during the game.

“[The most exciting part of working with the NFL was] being able to learn so much about the inner workings of the Super Bowl.” Hannah recalled. “[I was surprised] how involved we were able to be in the execution of NFL Communications.”

Hannah says the overall experience helped her to see a lot of how the NFL works, as well as how to become a part of it.

Looking back on the opportunity, Hannah credits a majority of her success to her education.

“I think that Penn State has taught me extreme amounts about how to act as a professional and network at experiences like this. I was able to use all my communications skills to their full potential in this kind of professional setting,” Hannah explains.

Although her Super Bowl experience is over, Hannah has been working harder than ever. After graduating from Penn State with degrees in Public Relations and Integrative Arts in May, she went straight to work at Octagon as an Event Trainee.

“I travel the southern market of the United States to market BMW’s new 4 Series and put on the Un4gettable Test Drive Events. I assist with event logistics and consumer experience throughout the day’s events.”

Hannah says she would eventually like to make her way back to the sports industry, referring to her love of football.

“I hope to work in marketing events for some facet of the sports industry, whether it’s for a team specifically or something that goes along with it.”

Hannah looks back positively on her time at Chartiers Valley. She found her teachers helped prepare her for a future beyond high school, stating, “There were a few teachers at Chartiers Valley who taught me the importance of interpersonal skills and communication, and what that can do to help you achieve your goals.”

She also has some fond memories from CV, recalling being a Leadership Assistant for Mr. McGalla’s photography and graphic design class.

“I ended up studying art and using everything I learned to succeed in some of my internships during college,” Hannah says. “[That was one of my favorite memories,] well that, or silly-stringing during the principal's final speech at graduation.”

Hannah’s advice to current CV students is to test the waters in high school.

“Try a bunch of different things before you decide what you want to do when you grow up.” She suggests.

“You might find there is a lot more out there than you thought.”

Congratulations Graduates!

Chartiers Valley’s Class of 2014 made their final stride together as the sun set on the football stadium, Thursday, June 5, 2014.  

The graduates-to-be fixed their cords and adjusted their caps in the high school before parading onto the field. Students, parents, family, and friends were welcomed with opening remarks by High School Co-Principals Mr. Samosky and Dr. Wodnicki.  

Following the welcome, top ranked students – Matt Palmer, Himali Ranade, and Christine Champ – spoke on behalf of the Class of 2014. The student speakers reflected on the memories the Class of 2014 made over the past four years. They also celebrated the Class of 2014’s many accomplishments, while encouraging their peers to continue to strive for success, despite the challenges they may face in the future. 

Mr. Samosky and Superintendent Dr. White also addressed the graduates and wished them well before the presentation of diplomas. After the last diploma was received, students threw their caps into the sky, adding yet another group of alumni to the 53 previous classes.

Congratulations and best wishes to the Chartiers Valley Class of 2014!

P.S. View more photos of Commencement 2014 and check out the online map of where our latest alums are headed after high school.  

Making the most of it

David Goldberg (Photo Credit: Serco Inc.)

As a student at Chartiers Valley, David Goldberg preferred his English and history classes to math and science.

“I really enjoyed reading, writing, history and political science, but I wasn’t sure what career path to follow at first.” said Mr. Goldberg. “Then I started thinking about my father who was a lawyer. I really admire him and though that may be a good career for me, too.”

After graduating from Chartiers Valley in 1983, Mr. Goldberg went to the University of Michigan. From there he went on to law school at the University of Virginia.  Today he is a successful lawyer at Serco in Reston, Virginia – right outside of Washington, DC.

“My whole career began before college,” said Mr. Goldberg. “Where you go to school has a major impact on where you end up.”

“My Chartiers Valley education was the launching pad for everything I’ve done since then,” Mr. Goldberg continued. “It was the foundation for everything that came later.”

After graduating from law school, Mr. Goldberg began his career in private practice at a big law firm in Washington, D.C. in 1990. He switched jobs in 1999 and began working at AOL in Dulles, Virginia. Then, in 2008, he joined his current employer, Serco, Inc. Today, Mr. Goldberg is Senior Vice President and General Counsel at Serco Inc.

In his current position, Mr. Goldberg is responsible for Legal, Ethics and Compliance, Internal Audit, Trade Compliance and Security.  He also serves as Corporate Secretary for the Serco Inc. Board of Directors.

“I’m happy with where I am in my career,” explained Mr. Goldberg. “At this point I place a strong emphasis on achieving a strong work-life balance. I view my job as a means to enjoy other things in life.” 

Even when he was still in High School, Mr. Goldberg worked hard, but remembered to have some fun along the way.

“Some of my best high school memories involve playing hockey and baseball,” said Mr. Goldberg.

Mr. Goldberg played in the hockey state championship his senior year. Though they lost to Bishop Canevin High School, Mr. Goldberg scored both goals. He was also a member of the baseball team that won their section his senior year.

Mr. Goldberg believes opportunities in life build on one another and he advises Chartiers Valley students to make the most of each and every one.

“As a graduate from CV, you can do anything you want. CV provides the opportunity to go on to even bigger and better things. That’s all you can ask for from an educational opportunity,” said Mr. Goldberg. “So make the most of it!”

A Winning Illustration

The first place winner of the Pittsburgh Vintage Grand Prix 2014 official poster illustration contest is Sean Proakis (CVHS 2005). Sean is currently pursuing a Bachelor of Science degree in Graphic Design at The Art Institute of Pittsburgh and expects to graduate in March 2014.  He is from Carnegie, and a graduate of Chartiers Valley High School.

Sean worked under the faculty direction of Mark Bender, member of faculty and also a graduate of The Art Institute of Pittsburgh. Mark Bender has been recognized by Communication Arts Magazine, 3X3 Magazine, Archive 200 Best Illustrators, Creative Quarterly and the New York Society of Illustrators, Mark has been included in the society’s annual exhibitions and in Original Art, the best in children’s book illustration. A member of both the NY Society of Illustrators and the Pittsburgh Society of Illustrators, his clients include The Boston Globe, Children's Hospital of Pittsburgh UPMC, Federated Investors, Heinz USA, NPR, Sony Music and Simon & Schuster.

The spring and fall Graphic Design classes of 2013 submitted over 25 designs for consideration.

According to the PVGP’s Dan DelBianco, “We have enjoyed working with Mark Bender on posters in the past and with Mark as the instructor this seemed like a great way to open up the opportunity to the tremendous young talent here in Pittsburgh. We provided the students with a history of the Grand Prix and showed them the range of posters created over the last 30 years."

The winning artwork and artist will receive a great amount of exposure and publicity. The poster art will serve as the brand of the 2014 Grand Prix on billboards, race programs, t-shirts, advertising and promotions.

The Pittsburgh Vintage Grand Prix is a 10-day festival in July 2014 and is presented by Shop N Save. Details are available at the PVGP website http://www.pvgp.org.

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Via Carrie Butler for The Art Institute of Pittsburgh

L to R

Rob Straw, Photography Faculty, The Art Institute of Pittsburgh

Mark Bender, Graphic Design Faculty, The Art Institute of Pittsburgh

Sean Proakis, Graphic Design student, The Art Institute of Pittsburgh

Doris Short (Adjunct Faculty AIP Graphic Design and AIGA President)
Greg Coll (Graphic Design Professional- AIGA sponsorship coordinator)